UNIONDALE, NY / ACCESS Newswire / September 17, 2025 / Artist Preston Blair has announced the upcoming silent flash auction powered by Tethered Services, set to take place on September 27, 2025, in Manhattan, NY.
"Art will never be the same" is not just something Mr. Blair asserts, but a reality he is creating as founder and CEO of Tethered Services.
"We're not just modernizing auctions," Mr. Blair explains. "We're rewriting the rules of ownership." The company's NFC authentication technology accomplishes this by improving provenance verification and establishing a level of transparency and trust that the art world has long been missing.
The Silent Flash Auction: Where Art Meets Technology
Tethered's silent flash auction will be unlike anything else of its kind-a 10-hour event where bidding happens exclusively through smartphone taps instead of traditional auctioneers, creating an intimate yet urgent collecting experience. The core of the auction is to create an experience where every artwork has a secure digital signature embedded within it, and every bid updates in real time.
Attendees will be able to tap their phones to view an artwork's history, verify its authenticity instantly, and place bids - leaving behind the paddles and bringing the excitement to the gallery floor. Every transaction will be tracked at the event, ensuring complete transparency while maintaining the allure, mystery, and energy of live bidding.
With Tethered Services' near-field communication technology embedded in each artwork, collectors and dealers bid with confidence to know the work is real. Artists maintain visibility over their work throughout their lifetime and the option to require automatic resale royalties.
Tethered's Reach Expands
Tethered isn't stopping at art. The company is setting its sights on industries such as fine wine, luxury goods, and other collectibles - markets where authenticity, ownership, and tracking are of critical importance. The upcoming event isn't just a debut but the launch of an authentication infrastructure that will reshape what ownership means in the twenty-first century.
Tethered has identified the fine wine and spirits industry as ripe for disruption, with counterfeiting and resale ambiguity plaguing collectors. Industry whispers suggest 20% of fine wine in circulation is counterfeit, representing billions in annual losses. The company's NFC tags will ensure every bottle, from vineyard to collector, is traceable with a single tap.
No more doubts about authenticity. No more compromised investments. "We're building an ironclad vault for provenance," Mr. Blair says. "From the first tap to the final sale, our technology ensures trust."
Tethered's proprietary NFC system enhances the value of physical assets, offering a practical, elegant solution to age-old problems. With growing interest from high-net-worth collectors and investors, Tethered is proving that "real value isn't built on hype," Mr. Blair explains. "It's built on trust, security, and a seamless user experience. That's what we're delivering."
The Mind Behind Tethered Services
Since 2022, Mr. Blair has been the principal CEO and founding artist at Tethered Services, where he uses his progressive approach to transform how art ownership and authentication work. Soon after, the system achieved international patent-pending status, highlighting Mr. Blair's dedication to solving authentication challenges at scale. His work has attracted interest from prestigious galleries, who have proposed opportunities for him to manage new gallery concepts across the U.S.
The Future of Tethered Art
Having already attracted significant attention, Tethered Services is developing technology beyond the art world that ensures authenticity through tamper detection and cryptographic verification.
Mr. Blair and his team are creating a comprehensive authentication ecosystem and community for artists and galleries using the Tethered System, enabling creators to showcase their work and host exhibitions while maintaining permanent connections to their creations through embedded technology.
This September, Tethered Services will unveil Point Blanc NYC, an art experience "where the gallery meets the after-party." For those who value provenance and authenticity, this is your invitation to witness the future of luxury asset verification in New York City on September 27, 2025.
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