FB Financial Corporation Common Stock (FBK)

Competitors to FB Financial Corporation Common Stock (FBK)

Carter Bank & Trust 

Carter Bank & Trust serves customers primarily in Virginia and North Carolina, vying for the same customer base as FB Financial Corporation. Both banks focus on community-oriented banking services, placing an emphasis on customer service and local presence. However, FB Financial Corporation holds a competitive advantage with its technology-driven banking initiatives, which appeal to younger, tech-savvy customers. This innovation can help FBK attract and retain clients more effectively compared to Carter Bank's more traditional approach.

First Horizon Corporation 

First Horizon operates a full-service banking model that competes directly with FB Financial Corporation in the Southern U.S. Both institutions offer similar financial products, such as personal and commercial banking services. However, First Horizon benefits from a larger asset base and broader geographic footprint, which allows for greater economies of scale and integrated financial services, thus providing them with a competitive edge over FBK in terms of product diversity and customer service options, especially for larger clients.

Regions Financial Corporation 

Regions Financial Corporation is a large regional bank providing a full suite of banking services that directly competes with FB Financial Corporation. Regions has a significant advantage due to its substantial asset base and extensive network of branches across the Southern U.S., enabling it to offer more diverse and innovative products compared to smaller banks like FBK. Additionally, Regions' investment in technology and digital banking platforms allows it to attract a broader range of customers and maintain operational efficiencies that promote higher growth potential.

Trustmark Corporation 

Trustmark Corporation operates as a bank holding company, providing a range of financial services in the Southeast, similar to FB Financial Corporation. Both companies focus on traditional banking services such as loans and deposits, but Trustmark has an established presence and strong brand recognition in specific regional markets. This gives Trustmark a slight competitive advantage in customer loyalty and market penetration in its operating regions, potentially making it more appealing to conservative clientele seeking stability and reliability.

United Community Banks, Inc. 

United Community Banks provides a range of financial services across several states in the southeastern U.S., similar to FB Financial Corporation. The competition between these banks is often centered on interest rates, branch accessibility, and customer service quality. United Community Banks holds a competitive edge owing to its larger size, diversified financial offerings, and an extensive branch network, which increases its market appeal and allows it to leverage better resources for marketing and customer acquisition.